Work-integrated MBA in Business Analytics: A driving platform to a career in Analytics

“Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway” says Geoffrey Moore.

Analytics has become a trending topic in business circles to become a great entrepreneur, and companies are showing a great demand for data-driven managers, who can analyse data to inform business strategy and take effective decisions.

IBM predicts that the demand for data scientist and analytics job will soar 28 per cent by 2020. Nearly 59 per cent of all Data Science and Analytics (DSA) job demand will be in Finance and Insurance, Professional Services, and IT. However, the demand clearly outstrips supply with organisations facing a huge talent gap.

MBA in Business Analytics

MBA in Business analytics is a two-year post-graduate programme along with on-the-job training providing people with full-fledged knowledge in the field of Analytics and management skills. The course provides with all basic modules such as Business Statistics, Marketing, Web & Social Media Analytics, Data Mining Techniques and Data Warehousing, which helps in making students a unique leader.

This programme will equip with both core management skills and analytics to ensure professionals gain the right skill set which aligns with the current industry demand. As more and more businesses, even large companies, start integrating and emerging their technologies into their portfolio to stay competitive; there is a greater demand for data-driven managers.

How MBA in Business Analytics Add Value to Your Profile?

Business Analytics is currently a grooming field where the profit of the company is driven through business analysts. After the completion of this course you can proudly roll up your sleeves and make a concrete recommendation, the reason is any MNC’s will have a requirement for business analysts. Working professionals who want to transition to executive-level roles need to learn how to operate and lead complex business environments. Today, major analytics skills such as R, Python, SAS, SQL have become an important part of management and consulting positions. A majority of the employers now require business school graduation with data-driven skills to fill marketing, finance, data and analytics roles. With the data provided Analytics Managers report a median salary of Rs 11.5 lakh with a maximum of Rs 24 lakh per annum. Besides the professional value of getting an MBA the companies also lookup for A++ rated top B-School, and also a management degree with Business Analytics can also give a competitive edge in the market and open doors to a fulfilling career in analytics.

Why Work Integrated MBA from IIKM?

More than a decade of experience in management education, IIKM Business School observed that management professionals and graduates lack significant skills and job readiness due to a wide gap between academia and industry requirements. With the growing awareness about the complexity of the modern business, the demand for management graduates, with a high level of domain knowledge and core competencies, was the need of the hour. With intent to make students industry-ready, IIKM launching its Work Integrated MBA program with the rapidly growing industry field of Business Analytics.

IIKM’s Work-integrated MBA in Business Analytics incorporated with On the Job Training (OJT) model, where students are hired and trained by the employer during the time of provisional admission at IIKM. The candidates who have been selected by the companies only be eligible to take up admission for work-integrated MBA at IIKM. This innovative MBA Business Analytics program is to fulfil the career goals and transition of young aspiring minds into the thriving analytical profession.  The students admitted for the work-integrated MBA - Business Analytics will be offering paid internship / OJT from the 2^nd semester (Expected stipends/salaries ranging from Rs 25,000-40,000 Per Month). 

Note: This article has been published on the basis of communication by the college