Integral University Lucknow, Maruti Suzuki to jointly offer BCom in Automobile Retail Management

BCom in Automobile Retail Management course curriculum has been jointly curated by Maruti Suzuki and Integral University, Lucknow as per automobile industry requirements, and aligns to the prescribed UGC guidelines.

Maruti Suzuki India Limited has collaborated with Integral University, Lucknow with an aim to expand the scope of skill training offered in the domain of automobile retail. Under this memorandum of understanding, the Company and the institute will collaborate to offer BCom in Automobile Retail Management through an extensive three-year industry-oriented program. The students will be provided with holistic skilling via one-year theoretical training followed by two years of On-the-Job Training (OJT).

BCom in Automobile Retail Management: Benefits

• Two years of exposure to real work environment at Maruti Suzuki dealerships leading to better understanding of concept and acquisition of skills
• Training by industry experts from Maruti Suzuki and dealer teams
• Stipend and performance-based incentive during ‘On-the-Job Training’ at dealerships
• Opportunity to secure placement at Maruti Suzuki dealerships

The course curriculum has been jointly curated by Maruti Suzuki and Integral University, Lucknow as per automobile industry requirements, and aligns to the prescribed UGC guidelines.

The OJT at Maruti Suzuki dealerships in Lucknow will enable the students to gain experience in an actual work environment, making them ready to be employed. Under the ‘Earn While You Learn’ model, the students will also be offered a stipend during the two-year OJT period. Once the student completes the course, the Company will support in placement of students at Maruti Suzuki dealerships, subject to their performance.

Under its Industry Integrated Degree Program initiative, Maruti Suzuki has collaborated with universities across the country to extend skill training in automobile retail. These efforts are a part of the Company’s Skill Development initiative.

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