BBA in Marketing Management 

at UPES School of Business, Dehradun

The placements are going on for the academic year 2022-2023. The course-wise placement details are yet to be released on the official website. Once, it is released, the highest and average package offered during UPES BBA placements will be updated here. However, as on May, 2023, the highest and average package offered during UPES MBA placement 2023 stood at INR 27.83 LPA and INR 8.12 LPA, respectively. The top recruiters of UPES School of Business in 2023 included Accenture, TCS, KPMG, Amazon, Haier, Adani Group, Berger Paints, Dell, etc.

The placements at UPES School of Business for BBA students have been quite promising. The annual placement reports indicate a placement percentage of more than 85% and a constant growth in the highest CTC, which increased from 28 LPA in 2021 to 50 LPA in 2022 .The average package offered during the 2023 placement drive stood at INR 8.12 LPA, with approximately 70% of the students securing placements in prominent companies such as KPMG, Deloitte, and Amazon. The top recruiters at UPES School of Business include companies like Microsoft, Deloitte, KPMG, Amazon, and others. Overall, the school has a good placement record, with a high placement percentage and opportunities in well-known companies.

BBA is offered in 11 different specialisations, namely Digital Marketing, Family Business & Entrepreneurship, Logistics Management, Analytics & Big Data, Auto Marketing, Human Resource, Marketing Management, Finance Management, Operations Management and more.

BBA is offered in various specialisations such as Oil and Gas Marketing, Foreign Trade, Operations Management, Human Resource, Finance Management, Marketing Management,  Analytics and Big Data,  Digital Business,  Green Energy and Sustainability,  Logistics Management, Aviation Management, and others.

Greetings

It is possible to get into UPES School of Business with 70% in class 12th. The eligibility criteria to get into UPES is a minimum score of 50% in classes 10th and 12th. Although your selection will solely depend on your performance in the selection round, but 70% score in 12th can help you in your selection. Also, prepare well for your UPESMET-UG exam or other entrance exams to get into BBA core or other BBA specializations.

BBA full form is Bachelor of Business Administration. BBA courses are 2-year UG programmes that are designed to equip students with foundational knowledge and skills essential for managing and leading in various business environments. Studnets can also check the list of reasons below to know why it is worth joining the UPES School of Business for an BBA:

• Diverse Career Opportunities: The spectrum of career opportunities available to candidates after pursuing BBA courses is very wide. The course provides knowledge on different subjects like marketing, finance, sales, and operations. 
• Networking Opportunities: Students get the opportunity to network with some of the top industry professionals, helping them to learn more and accelerate their career growth.
• Entrepreneurial Skills: BBA Courses provide extensive knowledge related to management and leadership skills, preparing one for taking entrepreneurial roles in future.
• Career Opportunities Abroad: BBA Courses are so much in demand, that students get various opportunities to work in India as well as Abroad. 

The three-year BBA degree at UPES has total costs of about Rs. 10–12 Lakhs, including Rs. 1.25–1.5 Lakhs for tuition each semester. Uniforms, testing, housing and security deposits, registration, and other one-time expenses are extra. Tuition, course materials, facility access, workshops, and tours are all covered by the costs. A 5–10% yearly increase is appropriate. Scholarships are offered to worthy students. Before applying, students are urged to verify the most recent and correct BBA fee schedule on the UPES website or by getting in touch with the admission office.

The UPES School of Business's BBA program's intake and batch size:

A wide range of BBA specializations, like Banking & Finance, Family Business & Entrepreneurship, Marketing & Sales, etc., are available at UPES.
The BBA programme has between 120 and 150 total seats available for each specialization.

Thus, the complete BBA programme has a batch size of roughly 600–800 students.
varying BBA specializations may have a somewhat varying number of seats.

Approximately 30% of the BBA seats are given to female candidates.
In accordance with government laws, a specific percentage of seats are also set aside for groups like SC, ST, OBC, etc.

Comparing UPES to Doon Business School, the  Doon Business School has a higher ranking both nationally and internationally. Better industry recognition and reputable recruiters taking part in their placement efforts could result from this.DBS has a dedicated career and placement development cell. It is designed to help and guide students toward achieving the job or internship of their dreams. Apart from this, the institute has organized partnerships like SAP alliance, Coursera and Kriger Research, USA that would help students with skill and career development across their time of study. DBS offers various on-campus industry-oriented training programs in areas like Python, Data Analytics, NISM certifications, Digital Media Marketing certifications, and R-studio. All of these training programs are included in the courses with low fees. According to the 2022 records the placement rate in DBS is 90% with a record the highest package of 24LPA and an average package of 5.5 LPA.

CAT (Common Admission Test) is a competitive exam conducted by the Indian Institutes of Management (Iims) for admission to various management programs. Here are the general steps to apply for CAT 2025:

• Visit the official website of CAT (iimcat. ac. in) and click on the "New Candidate Registration" link. 
• Fill out the registration form with basic details to register
• Then fill the CAT 2025 application form with your personal and academic details.
• You will also need to upload your photograph, signature, and other required documents.
• Pay the registration fee online through the available payment modes.

After successful registration, you will receive a confirmation email containing your registration details and application number.

You can download your admit card from the official website once it is released. The admit card contains important details such as exam date, time, and venue. Please note that the exact process and dates may vary slightly from year to year. It is advisable to regularly check the official CAT website for updates and notifications.