Hindustan Coca-Cola, TN Govt alliance to skill 5,000 youth in sales and marketing
The MoU signed between HCCB and Tamil Nadu Skill Development Corporation (TNSDC) aims to upskill and make the youth industry ready.
Hindustan Coca-Cola Beverages Private Limited (HCCB), announced that it has signed a Memorandum of Understanding with the Govt of Tamil Nadu, under the Naan Mudhalvan scheme, to skill 5,000 individuals through a Sales & Marketing training program.
The event was held in Chennai and was presided over by Udhayanidhi Stalin, Minister for Youth Welfare, Sports Development & Special Programme Implementation, Ma. Subramanian Minister for Health, Medical Education & Family Welfare, J. Innocent Divya, IAS Managing Director, Tamil Nadu Skill Development Corporation and Darez Ahamed, Secretary – Special Programme Implementation Department, Tamil Nadu.
The strategic partnership will be executed over a period of 1 year, in collaboration with the Tamil Nadu Skill Development Corporation (TNSDC).
The program will include a diverse range of participants, from recent graduates to students currently pursuing their degrees and college dropouts aged 18 and above. Structured over three months, the program will consist of a comprehensive 30-hour curriculum and will provide the participants with an intensive learning experience, combining 6 hours of direct face-to-face interactions and 24 hours of engaging online sessions.
HCCBPL will serve as the main point of contact for TNSDC, oversee orientation and awareness sessions, ensure electronic provision of program materials, and conduct both face-to-face and online training sessions.
It will also facilitate interactions with industry experts, provide online platforms, conduct assessments, and connect learners with local industries and entrepreneurial opportunities – at zero cost to the aspirants. Meanwhile, TNSDC will introduce learners to HCCB and its programs, aid with orientation sessions, and ensure the availability of infrastructure like computer labs and classrooms. They will also monitor program attendance and provide assistance with assessments.
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