MBA in Marketing 

at ASBM University, Bhubaneswar

The ASBM University MBA programmes year-wise fee details are mentioned below:

Course	Tuition fee for 1st year	Tuition fee for 2nd year
MBA	INR 3.70 lakh	INR 3.16 lakh
MBA- Agri- Business	INR 2.40 lakh	INR 1.96 lakh
MBA- MSME Management	INR 2.40 lakh	INR 1.96 lakh
MBA  for Working Professionals	INR 75,000	INR 75,000
ASBM- MSU Global MBA	INR 3.43 lakh	-

ASBM University MBA selection process takes into consideration various components and admission is allotted on the basis of overall marks scored.

Weightage given to different components is as mentioned below:

Component	Weightage
Qualifying Admission Test Score	35%
Career Score	25%
Personal Interview	20%
Group Discussion	10%
Sports and Profession Experience	5%
Gender Diversity	5%

ASBM University offers MBA and Executive MBA programme under various specializations. The candidates who have passed their gare eligible to apply for admission.

Admission to the MBA programme is done on the basis of various entrance exams and to the EMBA programme is done on the basis of entrance exam conducted by the university.

EMBA -

Graduation from a recognised University and minimum 3 years of work experience and on the basis of the valid score in the entrance exam conducted by the University

MBA-

Bachelor’s degree with 50% marks in any discipline and on the basis of valid score in CAT/XAT/MAT/CMAT/ATMA/GMAT/Odisha JEE

ASBM University offers MBA and Executive MBA programme under various specializations. The candidates who have passed their Graduation are eligible to apply for admission.

Admission to the MBA programme is done on the basis of various entrance exams and to the EMBA programme is done on the basis of entrance exam conducted by the university.ASBM University, XAT Cutoff 2023 for General Category is listed below. The overall cutoff for XAT is 70 percentile.

Course	cutoff in percentile
MBA Dual Specialization	70
MBA Operations	70
MBA Marketing	70
MBA Logistics and Supply Chain Management	70
MBA Human Resource Management	70
MBA Finance	70
MBA Agribusiness	70
MBA Business Analytics	70

ASBM University MBA Eligibility and Selection Criteria for different specialisations is mentioned below:

Course	Eligibility	Selection Criteria
MBA HR Marketing Finance Operations LSCM Business Analytics	Graduation or Equivalent with a minimum 50% aggregate (45% reserved category) in any stream	CAT/XAT/MAT/CMAT/ATMA/ ASBMUEE
MBA- Agri- Business	Graduation or Equivalent with a minimum 50% aggregate (45% reserved category). Degree in agriculture is preferred	CAT/XAT/MAT/CMAT/ATMA/ ASBMUEE
MBA- MSME Management	Graduation or Equivalent with a minimum 50% aggregate (45% reserved category) in any stream	CAT/XAT/MAT/CMAT/ATMA/ ASBMUEE
MBA  for Working Professionals	Graduation in any stream Minimum three years of work experience No Objection certificate’ from the employer	CAT/ XAT/ MAT/CMAT/ATMA/ ASBMUEE
ASBM- MSU Global MBA	Graduation from a recognised University	CAT/ XAT/ CMAT/ MAT/ GMAT/ ASBMUEE

 ASBM University offers MBA in single as well as dual specialisation.

The eligibility criteria and Selection criteria for different UG Courses at ASBM University is given below:

Course	Eligibility/ Selection Criteria
BBA	Class 12 in any stream with minimum of 45% marks by any recognised board. Selection Criteria: Personal Interview/ CUET
BCom	Class 12 in any stream with a minimum of 45% marks by any recognised board. Selection Criteria: Personal Interview/ CUET
BA-LLB	Class 12 or equivalent with minimum 45% marks for General, 42% for OBC & 40% for SC/ ST Selection Criteria: CLAT/ AILET/ XLET/ ASBMUEE/ CUET
BSc	Class 12 in Science or equivalent with minimum 50% marks (45% for reserved category) Or Three-year Diploma in Engineering with a minimum of 50% aggregate (45% for reserved category) Selection Criteria: Personal Interview/CUET
BCA	Class 12 or equivalent with minimum 50% marks (45% for reserved category) Or Three-year Diploma in Engineering with a minimum of 50% aggregate (45% for reserved category) Selection Criteria: Personal Interview/ CUET
BA	Class 12 in any stream with a minimum of 45% marks by any recognised board. Selection Criteria: Personal Interview/ CUET

Yes, ASBM University has been recognised by UGC. The MBA programme of the university is accredited by Accreditation Council for Business School and Programs, USA. The university was established in 2006. The university offers 23 Undergraduate, Postgraduate, and PhD courses in the fields of Business, Accountancy, Liberal Arts, Information Systems, and Law. ASBM University has collaborated with 7 international universities. ASBM University has recorded a placement rate of 100% for the MBA 2022 batch. The university offers merit scholarships to deserving students. ASBM University campus has state-of-the-art facilities.

The university has not released a placement report of MBA students for the year 2023. However, as per Shiksha review, the table below showcases the placement stats recorded for MBA students during the recent placement drive:

Particulars	Statistics
Highest package	INR 7.25 LPA
Average package	INR 4.50 LPA
Lowest package	INR 3.50 LPA

Note: The placement stats mentioned in the table above are gathered from Shiksha review page. Hence, the stats may vary further.

{Source: MBA/PGDM students & alumni}

Based on the feedback from students and alumni, here's a summary of the key points:

* Facilities: The university has good infrastructure, with modern classrooms, libraries, and recreational facilities.
* Teaching Staff: Faculty members are highly qualified, knowledgeable, and helpful.
* Course Curriculum: The programme is industry-oriented, with a focus on practical learning, case studies, and experiential education.
* Placements: ASBM University has a strong track record of placing students in good companies, with an average salary package of INR4.5 LPA and a the highest package of INR7.25 LPA.
* Internship Opportunities: Most students get internship opportunities in renowned companies, which enhances their employability.
* Scholarships: Meritorious students can avail scholarships and deductions in tuition fees.
* Campus Life: The university has a green environment, with amenities like a badminton court, gymnasium, and entertainment room.

Overall, the majority of students agree that pursuing an MBA/PGDM at ASBM University is worth the investment, considering the university's reputation, facilities, teaching staff, and placement records.

Here's what some students said:

* "The university provides a 100% placement guarantee, and the campus is very conducive to learning."
* "The faculty members are very supportive and knowledgeable, and the course curriculum is relevant to the industry."
* "The university has a strong network of companies that come for recruitment, and the average salary package is quite good."

However, some students mentioned areas for improvement, such as:

* "The college could focus more on providing practical exposure to students."
* "Some faculty members could improve their teaching methods and engagement with students."

Overall, while there may be some minor areas for improvement, the majority of students believe that pursuing an MBA/PGDM at ASBM University is a worthwhile investment for those seeking a rewarding career in management.

Candidate should have passed:

-Higher Secondary (+2/ 12th) in Science or equivalent, with Mathematics as a subject, from a recognised Board securing minimum 50% marks in aggregate (45% for reserved category) 

-Selection criteria is on merit based. 

If you wish to apply for the ASBM University can fill either online or offline applications. The steps to apply are easy and one can find them below:

 

*Online Mode

-Visit the official website of ASBM University.

-Under the Admission tab, select “Online Application” option.

-A page will display asking for details like name, email and contact number to sign up.

-After entering, click on the “Submit” button.

-A verification email containing your login credentials will be sent to your email.

-Now verify your email address by clicking the verification link and login using the credentials to fill the application form.

-Lastly, pay the requisite application fee via online through Net Banking, Credit Card or Debit Card and submit the form. 

*Offline Mode

-Visit the official website of ASBM University.

-At the end of the home page, click on the “Download Application Form” given under the Quick Links and pay the required amount of application fees through Net Banking, Credit Card or Debit Card.

-After downloading, start filling the application form.

-Also, past your recent passport size colored photograph

-Once the form is filled completely, send the same to the university.