IIT Madras MBA
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Ph.D. in Marketing 

  • Public/Government Institute
  • Estd. 2004

Ph.D. in Marketing
 at 
IIT Madras MBA 
Overview

Duration

3 years

Course Level

Doctorate Degree

Mode of Course

Full Time

Total Tuition Fees

15,000

Average package

16.66 Lakh

Official Website

Go to Website External Link Icon

Type of University

Public/Government

Ph.D. in Marketing
 at 
IIT Madras MBA 
Fees

Fee componentsAmount (3 years)
15,000
2.13 Lakh
2,000
2.30 Lakh
Info Icon

These are based on information available on various sources. Latest values may differ.

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Ph.D. in Marketing
 at 
IIT Madras MBA 
Highlights

  • Thrust Areas for Research:
    - Sales Person Performance, Branding in emerging economies
    - Corporate identity, B2B Marketing, Entrepreneurial Marketing
    - Bottom of the Pyramid Market, Food Marketing
    - Gamification in marketing, Human engagement with AI-powered devices
    - Consumer behavior online & offline - Perception, Motivation, Intention, etc
    - Consumption communities, Luxury, and Environmentally Responsible Consumption, Developing Psychometric measures/scales
  • Student may be categorized as HTRA (Half-time Teaching/Research Assistant-ship), QIP (Quality Improvement Program*) candidate, or UGC/CSIR fellow under full-time program
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Ph.D. in Marketing
 at 
IIT Madras MBA 
Placements

ParticularsStatistics (2022)
Average SalaryINR 16.66 Lakh
Highest SalaryINR 25.30 Lakh
% Batch placed100
Lock IconTop Recruiters for IIT Madras MBA
Accenture
Cisco Systems
Cognizant
Dell
Infosys
McKinseyCompany
MU Sigma
Schlumberger
south indian bank
TCS
View placement details

Ph.D. in Marketing
 at 
IIT Madras MBA 
Entry Requirements

Post GraduationUp Arrow Icon
  • N/A
UGC NETUp Arrow Icon
  • N/A
Entrance TestUp Arrow Icon
  • N/A
GATEUp Arrow Icon
  • N/A
CATUp Arrow Icon
  • N/A
Other eligibility criteriaUp Arrow Icon

Ph.D. in Marketing
 at 
IIT Madras MBA 
Admission Process

    Important Dates

    Nov 11, 2024 - Mar 31, 2025
    (Jul 2025) Application start and end dateOngoing

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    Ph.D. in Marketing
     at 
    IIT Madras MBA 

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    Ph.D. in Marketing
     at 
    IIT Madras MBA 
    Contact Information

    Address

    IIT Madras Campus, Sardar Patel Road,
    Chennai ( Tamil Nadu)

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