BBA (Hons.) in Digital Marketing 

at The Neotia University, Diamond Harbour Road

The Neotia University offers several BBA courses in full-time mode. Studentss seeking to get into this programme must fulfil the admission criteria before applying. TNU BBA admission is merit-based. The basic eligibility requires students to pass Class 12 or equivalent from any stream with a minimum aggregate of 55%. Eligible students may visit the official website of the university to apply for the programme.

The Neotia University offers several BBA (Hons) specialisations. Students are offered seats based on their performance in Class 12 or equivalent. Interested students can check out the following list to know about the TNU BBA specialisations:

• Digital Marketing
• Logistics & Supply Chain Management
• Marketing Management
• Finance

The average package offered to BBA students during Neotia University placements in 2024 was INR 4.22 LPA. The same is stabulated below:

As per the latest report, Neotia University concluded the placement drive for the BBA batch passed out in 2024 with 100% placement rate. The placement rate recorded during Neotia University placements in 2024 is tabulated below:

Yes, Neotia University recorded 100% placements for its BBA batch in the year 2024. The BBA batch 2024 of Neotia University includes 44 students, of which 18 registered for the placements and all of them were placed in reputed companies. Further,  20 students opted for higher studies and 6 chose their family business. The key highlights of Neotia University placements for the BBA Class of 2024 are tabulated below:

The Neotia University BSc application process is conducted online on the university's official website, typically between January and July every year. The exact admission dates may vary yearly. Candidates applying before their Class 12 results are declared can select the 'Result Awaited' option while applying. Additionally, candidates aspiring to pursue a BSc in Nautical Science and a BSc in Nursing are required to have valid ranks in IMU CET and JENPAS. Hence, they must timely apply for IMU CET/JENPAS and keep themselves updated with the exam schedule.

Yes, Neotia University conducts placement drives annually for courses like BTech, BPharma, BCom, BBA, BHM, MHM, etc. As per the latest report, Neotia University recorded 71.97% overall placements in the academic year 2023-2024. A total of 503 students registered for the placement assistance of which 362 were placed in reputed companies. The key highlights of Neotia University placements for the Class of 2024 are tabulated below:

The Neotia University offers various merit-based and need-based scholarships to students enrolled in its BTech programme. Candidates who fulfil the preset eligibility criteria can get a scholarship of up to 100% on the tuition fee. Some scholarships that students pursuing BTech can avail of are listed below:

• Chancellor Scholarship: For students with a family income less than INR 2.5 LPA on special recommendation of the Empowered Committee
• Mere Apne Scholarship: For AmbujaNeotia Group employees
• Sahodarya Scholarship: For siblings of all TNU students (present or passed out)
• Gramotthan Scholarship: For students from the Gram Panchayat area of South 24 Parganas with a family income of less than 5 LPA
• Special Hill Students Scholarship: For residents of GTA Area (West Bengal), North-East states, Andaman and Nicobar Islands, Nepal & Bhutan
• Sports Scholarship & Cultural Scholarship: For State/National-level participants/champions

Neotia University has a good record of placements for courses like BTech, BBA, BCom, BPharma, etc. In 2024, 503 students registered for the placement assistance of which 362 were placed in reputed companies. The Neotia University average package offered to the CSE Data Science students in 2024 stood at INR 4.2 LPA. Further, the average package offered to BBA and BA LLB students during Neotia University placements in 2024 was INR 4.22 LPA and INR 3 LPA, respectively. The key highlights of Neotia University placements for the Class of 2024 are tabulated below:

As per the available information, The Neotia University has 330 seats for BTech. These seats are further distributed among the BTech specialisations (regular and lateral entry) offered at the university. The university allocates these seats to applicants based on their eligibility and merit in the last qualifying exam. It may also follow the seat reservation guidelines prescribed by the state government of West Bengal while allocating the seats. The mentioned seat information is sourced from the official website of the university/sanctioning body. It is still subject to change and hence, is indicative.