The Neotia University
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BBA (Hons.) in Digital Marketing 

  • Private University
  • Estd. 2015

BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Overview

Duration

3 years

Course Level

UG Degree

Mode of Course

Full Time

Total Tuition Fees

3.26 Lakh

Average package

4.22 Lakh

Official Website

Go to Website External Link Icon

Seat breakup

30

Type of University

Private

BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Fees

Fee componentsAmount (3 years)
3.26 Lakh
3.26 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.
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BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Curriculum

Latest curriculum for BBA (Hons.) in Digital Marketing at The Neotia University can be downloaded from the below link. The curriculum PDF has semester wise course structure, electives and detailed course content. You can also check course curriculum of other specializations offered in BBA at The Neotia University

Want to know more about The Neotia University Scholarship details?
Read about Scholarship

BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Placements

ParticularsStatistics (2024)
Average SalaryINR 4.22 Lakh
% Batch placed100
Lock IconTop Recruiters for The Neotia University
CGI Information Systems and Management Consultants
Cognizant
Goldman Sachs
IBM
Infosys
Jaro Education
oberoi
Poornam InfoVision
Swisshotel
Taj Group of Hotels
TCS
The lalit Hotels
The Park Hotel
Zensar Technologies
View placement details

BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
 
Frequently Asked Questions

Q:   Is Neotia University good for BBA placements?

A: 

Yes, Neotia University recorded 100% placements for its BBA batch in the year 2024. The BBA batch 2024 of Neotia University includes 44 students, of which 18 registered for the placements and all of them were placed in reputed companies. Further,  20 students opted for higher studies and 6 chose their family business. The key highlights of Neotia University placements for the BBA Class of 2024 are tabulated below:

ParticularsStatistics (2024)
Total Students44
Students Registered18
Students Placed18
Students Opted Higher Studies20
Placement Percentage100%
Average SalaryINR 4.22 LPA
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Q:   What is the average package offered to BBA students at Neotia University?

A: 

The average package offered to BBA students during Neotia University placements in 2024 was INR 4.22 LPA. The same is stabulated below:

Particulars

Placement Statistics (2024)

BBA Average package

INR 4.22 LPA

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Q:   What is the eligibility criteria for BBA at The Neotia University?

A: 

The Neotia University offers several BBA courses in full-time mode. Studentss seeking to get into this programme must fulfil the admission criteria before applying. TNU BBA admission is merit-based. The basic eligibility requires students to pass Class 12 or equivalent from any stream with a minimum aggregate of 55%. Eligible students may visit the official website of the university to apply for the programme.

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Q:   What is the BBA placement rate at Neotia University?

A: 

As per the latest report, Neotia University concluded the placement drive for the BBA batch passed out in 2024 with 100% placement rate. The placement rate recorded during Neotia University placements in 2024 is tabulated below:

Particulars

Placement Statistics (2024)

Placement rate

100%

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Q:   What are the BBA courses offered at The Neotia University?

A: 

The Neotia University offers several BBA (Hons) specialisations. Students are offered seats based on their performance in Class 12 or equivalent. Interested students can check out the following list to know about the TNU BBA specialisations:

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BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Entry Requirements

General
Requirements for 12th gradeUp Arrow Icon
  • 55%
ISCUp Arrow Icon
  • N/A
CBSE 12thUp Arrow Icon
  • N/A
WBCHSEUp Arrow Icon
  • N/A
Other eligibility criteriaUp Arrow Icon

BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Admission Process

  • Register and Apply
  • Entrance Test
  • Final Selection

Other courses offered by The Neotia University

60
– / –
40
3.6 LPA
20
    – / –
– / –
100
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Read BBA reviews from The Neotia University
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BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Students Ratings & Reviews

4.7/5
Verified Icon27 Verified ReviewsInfo Icon
Placement Review IconPlacements4.8
Infrastructure Review IconInfrastructure4.7
Faculty Review IconFaculty & Course4.8
Crowd Review IconCampus Life4.9
Money Review IconValue for Money4.6
What students say about The Neotia University
Placements
Infrastructure
Faculty
Other
LikesView All
Many good companies visit our college to recruit students and provide better salary packages.
Based on 15 Reviews
A
Amisha Kumari Verified Icon
BBA (Hons.) in Digital Marketing - Batch of 2025
Offered by The Neotia University
4
4Placements4Infrastructure4Faculty4Crowd & Campus Life4Value for Money
It is a place where the ideas and innovations of students are given the right paths.
Placements: It is one of the best colleges for pursuing BBA Hons. in Digital Marketing. The highest salary package offered at the college is more than 15 LPA and the average is more than 3 LPA. The top recruiting companies that visit the college are Amazon, TCS, etc.
Infrastructure: The college building is well maintained. It has good infrastructure. Classrooms have Wi-Fi. Labs and the library are always open for students. The canteen is fine, but the food is not that good. The hostel provides basic medical amenities. They conduct different sports and games for our overall development.
Faculty: Faculty members are very supportive and knowledgeable. They use interactive teaching techniques. The curriculum is prepared in such a way that students don't face any difficulties in their studies. Regular exams are conducted here for the overall evaluation of students.
Other: Events and fests are conducted. Scholarships are provided to students for their studies.
Reviewed on 19 Jan 2023Read More
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M
Mrinal Verified Icon
BBA (Hons.) in Digital Marketing - Batch of 2025
Offered by The Neotia University
4
4Placements4Infrastructure4Faculty4Crowd & Campus Life4Value for Money
It is the college where ideas and innovations are given the right path.
Placements: It is one of the best colleges for pursuing BBA Hons. in Digital Marketing in Kolkata. The highest salary package offered at this college is more than 15 LPA, and the average is more than 3 LPA. Top companies that visit the campus are Amazon, Salesforce, TCS, etc.
Infrastructure: The infrastructure is well maintained. It provides basic amenities for students. The quality of the food served in the mess is average. Medical facilities are available. Sports and games facilities are available.
Faculty: Faculty members here are very supportive. They are always available to help students. The curriculum is prepared in such a way that students don't face any difficulties with the course. Regular exams are arranged for evaluating the performance of students.
Other: Events, fests, campus crowd, connectivity, campus surroundings, scholarships, extracurricular activities, etc., are the attracting features of the college. The campus is ragging-free. Seniors are supportive. The college provides enormous opportunities for the development of students.
Reviewed on 19 Jan 2023Read More
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A
Anshu choudhary Verified Icon
BBA (Hons.) in Digital Marketing - Batch of 2025
Offered by The Neotia University
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
Our college is good in all aspects, especially education.
Placements: All students got placed from our branches in good companies. Almost 90% of students got placed this year in our college with a salary package of 10 LPA. The salary packages are good. Many sales roles are offered to students.
Infrastructure: The infrastructure of our college is good. It has good classrooms, washrooms, and a library. We can study properly in the library. The mess facility is good. The food served in the mess is hygienic and tasty. Medical facilities are available in our college where free medicines are provided.
Faculty: Semester exams are a bit difficult, but if you study properly, you will get marks.
Other: It is a good college. Our department conducts various curriculum activities like business conclave, etc. The business conclave contains four groups where we can study and gain experience in various things, which would help in the future.
Reviewed on 19 Jan 2023Read More
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A
Aman Sharma Verified Icon
BBA (Hons.) in Digital Marketing - Batch of 2024
Offered by The Neotia University
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
Our college has good placements every year.
Placements: In our BBA digital marketing batch, there are 31 students. Many students get internships at Reliance Trends, Tech Wala K3, Pvt. Ltd., HawksCode, etc. Full-text electronic journals, electronic proceedings, and print journals in management, marine engineering, engineering, and other fields are also available.
Infrastructure: Neotia University, with its wide range of collections of knowledge resources and innovative information services, fills an essential role in the intellectual pursuits of students, faculty members, and the surrounding community. More than 7,000 printed and electronic books relevant to the curriculum and research needs are housed in the library.
Faculty: Our teachers are very helpful, qualified, and knowledgeable. They assist in fully preparing students and ensuring 100% placements. The semester exams are very easy. There are 50 marks for MCQ and 50 marks for SAQ. There are two mock tests in a semester that carry 35 marks, and 15 marks for Viva and project work.
Other: A festival and fresher's party are organised once a year. Neotia University has different types of scholarship schemes like the Sarvodaya Scholarship, etc.
Reviewed on 11 Jan 2023Read More
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M
Md Musleuddin Alam Verified Icon
BBA (Hons.) in Digital Marketing - Batch of 2025
Offered by The Neotia University
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
It is a modern, prosperous, and innovative university.
Placements: Our college provides internship opportunities for students in hotels like Oberoi, Marriott, etc.
Faculty: Our college has a very good reputation to prepare students for a successful career.
Reviewed on 10 Jan 2023Read More
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View All 30 ReviewsRight Arrow Icon

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BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
 
Students also asked

Q:   What is the placement scenario at Neotia University?

A: 

Neotia University has a good record of placements for courses like BTech, BBA, BCom, BPharma, etc. In 2024, 503 students registered for the placement assistance of which 362 were placed in reputed companies. The Neotia University average package offered to the CSE Data Science students in 2024 stood at INR 4.2 LPA. Further, the average package offered to BBA and BA LLB students during Neotia University placements in 2024 was INR 4.22 LPA and INR 3 LPA, respectively. The key highlights of Neotia University placements for the Class of 2024 are tabulated below:

ParticularsStatistics (2024)
Total Students920
Students Registered503
Students Placed362
Students Opted Higher Studies342
Placement Rate79.97%
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Q:   Can I get direct admission to The Neotia University?

A: 

No, you will not get direct admission into The Neotia University. Most courses have merit-based admissions wherein eligibility will be determined by your last qualifying examination. Personal interviews are there for PG courses. While, PhD admission will be based on national/state-level entrance exams. If one has not appeared for any such exam then this university itself conducts the entrance test.

Q:   Does Neotia University really provide 100% placement with great salaries?

A: 

As per the latest report, Neotia University recorded 71.97% overall placements in the academic year 2023-2024. A total of 503 students registered for the placement assistance of which 362 were placed in reputed companies. The key highlights of Neotia University placements for the Class of 2024 are tabulated below:

ParticularsStatistics (2024)
Total Students920
Students Registered503
Students Placed362
Students Opted Higher Studies342
Placement rate79.97%
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Q:   Is BBA at The Neotia University worth the investment?

A: 
{Source: BBA students & alumni}

Based on the reviews and feedback from current students and alumni, here's what we found:

Positive Aspects:

* Placement Record: 100% placement record, with students being recruited by top companies like Amazon, TCS, Coca-Cola, and more.
* Infrastructure: Good infrastructure, with Wi-Fi enabled campuses, well-maintained hostels, and modern laboratories.
* Faculty: Highly qualified and knowledgeable faculty members who are approachable and supportive.
* Course Curriculum: Relevant and industry-oriented curriculum that prepares students for real-world challenges.
* Events and Extracurricular Activities: Various events, seminars, and workshops organized on campus, along with opportunities for sports and cultural activities.
* Internships: Opportunities for internships and projects that help students gain hands-on experience and build their portfolios.

Challenges:

* Hostel Facilities: Limited availability of hostels and some issues with hygiene and maintenance.
* Food Quality: Mixed reviews on the quality of food served in the mess.
* Competition: Competition among peers for placement and internships.

Verdict:
Based on the overwhelming positive feedback, we conclude that pursuing a BBA at The Neotia University can be a worthwhile investment for those interested in the field. While there may be some areas for improvement, the university's strong placement record, good infrastructure, and dedicated faculty make it an attractive option. With careful planning and execution, students can make the most of their experience and set themselves up for success after graduation.
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Q:   What is the average package offered at Neotia University?

A: 

The overall Neotia University average package offered in 2024 is yet to be released on the official website. However, Neotia University has released the course-wise average package offered to the students of the Class of 2024. The following table showcases the course-wise and branch-wise Neotia University average package offered to the batch 2024:

Barnch/Course

Average Package (2024)

CSE Cyber Security

INR 4.08 LPA

CSE Data Science

INR 4.2 LPA

CSE AI / ML

INR 3.82 LPA

CSE ROBOTICS

INR 3.81 LPA

M.Sc Biotechnology

INR 2.5 LPA

BBA

INR 4.22 LPA

B.Com

INR 1.97 LPA

BA LLB

INR 3 LPA

BBA LLB

INR 2 LPA

BHM

INR 2.33 LPA

MHM

INR 3.01 LPA

BMLT

INR 2.33 LPA

Optometry

INR 3 LPA

Physiotheraphy

INR 3.23 LPA

MSc Applied Psychology

INR 2.16 LPA

SHCA

INR 3.12 LPA

B.Pharm

INR 2.55 LPA

Agriculture

INR 2.62 LPA

Agronomy

INR 3.12 LPA

MRE

400 USD

BNS

480 USD

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BBA (Hons.) in Digital Marketing
 at 
The Neotia University 

Student Forum

chatAnything you would want to ask experts?
Write here...

Answered 2 years ago

Digital marketing is a booming career and coming with many placement opportunities.

S

Shivang agarwal

Contributor-Level 9

BBA (Hons.) in Digital Marketing
 at 
The Neotia University 
Contact Information

Address

Jhinger Pole, Sarisha, Jhinga, 24 Parganas (South)
Kolkata ( West Bengal)

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