IIT Delhi study finds ways to improve customers experience with chatbots
Findings revealed that customer experience is built from the chatbot’s ability to predict suitable recommendation in minimal time.
Researchers at the Indian Institute of Technology (IIT) Delhi conducted a study and listed out factors that play a key role in improving experience of customers who use AI-based chatbots in their day-to-day life for various purposes such as registering complaint, asking questions related to purchase, etc, and thus be taken into consideration while designing a chatbot.
Researchers analyse 2.5L social media posts to extract parameters of chatbot
The research team, led by Prof Arpan Kumar Kar from the Department of Management Studies, analysed over 2.5 lakh social media users’ posts to understand the experience creation process in B2B businesses that use chatbots for marketing automation. Subsequently, the team applied text mining approaches to extract the parameters of a chatbot that may influence customers’ experience. The text mining approach uses natural language processing to identify significant trends, relationships, and group emerging patterns related to customer experience.
Their findings indicated that customer experience is built from the chatbot’s ability to predict the suitable recommendation in minimal time. Predictability is a crucial feature of an AI-based chatbot. The primary driving factor for a customer to use a chatbot is finding accurate information, which the chatbot designing team should consider the most crucial factor.
Q: Is BTech available in IIT Delhi?
Q: Is IIT Delhi good for an MBA?
The Department of Management Studies (DMS), IIT Delhi, also known as DMS IIT Delhi offers a two-year MBA course at undergraduate courses in a full-time mode. IIT Delhi is a decent option to pursue an MBA degree. IIT Delhi ranked 4 by the National Institutional Ranking Framework (NIRF) in the Management category IN 2024. Talking about DMS IIT Delhi MBA placements 2023, the average package offered was INR 25.82 LPA and the highest package stood at INR 41.13 LPA. A placement percentage of 100% was achieved. Thus, it is a good institute for an MBA.
Q: Is PhD available in IIT Delhi?
Yes, Indian Institute of Technology Delhi offers PhD in full-time and part-time modes. The doctoral-level course is made available by almost all the departments of the institute. Candidates who meet the required eligibility criteria and have the relevant work experience become eligible for admission. Currently, IIT Delhi Biochemical Engineering and Biotechnology department is offering joint PhD programme with the University of Queensland.
The language used by the chatbot needs to be descriptive, simple, and query oriented. For example, when customers ask questions about the product information, chatbots can respond in the language customers are familiar with instead of technical details about the product. Trust is an essential constant while using chatbot services. So, firms need to specify privacy policy, safety precautions while using digital services.
“Besides predicting customer preference, a chatbot also needs to provide a user-friendly environment with a visual cue to capture customer information. The quality of service provided by chatbots must be satisfactory. So, businesses need to consider taking feedback from customers about chatbot services and moderate chatbot functionalities based on cocreated strategies,” said Prof Arpan Kumar Kar.
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Q: Is IIT Delhi provide part time PhD?
Yes, apart from the full-time mode, Indian Institute of Technology Delhi also offers PhD programme in a part-time mode. Candidates willing to seek admission to a PhD programme in this mode of education need to appear for a written test, followed by a PI round, both conducted by the institute. Before applying for part-time PhD programme, aspirants must check the required qualification and work experience.
Q: Is it worth doing MSc from IIT Delhi?
Yes, IIT Delhi is a good institute for MSc aspirants. The institute has got a good overall rank from NIRF in the 2023 rankings. It has been ranked at the third spot among top colleges in the country. Moreover, IIT Delhi also provide placements support. As per its 2023 placement report, the median package offered to PG (2-year) candidates was INR 12.50 LPA. Some of the top companies that participate in its placements drive are Microsoft, Cisco, Accenture, etc.
Q: How long is BTech in IIT Delhi?
The duration of IIT Delhi BTech courses is four years. The full-time degree programme is divided into eight semesters. During the BTech course duration, the students have to do compulsory foundation courses in the areas of basic sciences, humanities, engineering sciences, and social sciences along with the departmental core and elective courses. Moreover, IIT Delhi offers internship opportunities to UG students, the duration of short-term internships is 1.5 to 2 months and is 6 months for long-term internships.
Apart from this, the Indian Institute of Technology, Delhi also offer an integrated BTech and MTech programme. The duration of this dual degree course is five years against the standard duration of both the courses - BTech (four years) and MTech (two years).
Q: What are the pros and cons of IIT Delhi for freshers?
Pros of IT Delhi for freshers
- IIT Delhi freshers find the culture and environment of IIT Delhi good.
- IIT Delhi clubs and fests are very good. Clubs help the students in learning new skills and knowledge
- The institute has collaborations with leading organizations, which provide good opportunities to students for internships, placements and live projects.
- IIT Delhi has a vibrant campus life. The students get an opportunity to pursue their hobbies.
Cons of IT Delhi for freshers
- According to students reviews, they don't find mess food too good.
- Library needs improvement
- Being the top most IIT, the burden of studies is felt by students
- The competition is quite high here
- The class time schedules are quite strict
Q: Is it worth joining IIT Delhi for MTech?
As per the QS World University Rankings, IIT Delhi is the third best institute in India and 174th globally. In the NIRF rankings, it has been ranked at the second spot under the "Engineering" category. Candidates get good placement opportunities. The highest international and domestic package offered was INR 2 crore per annum and INR 1.25 crore per annum. In IIT Delhi placements, 50 students received package more than INR 1 crore per annum (domestic). Thus, it is great if a candidate gets admission at IIT Delhi.
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Hello Radhika,
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